RUTH SEWELL
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Commercials & Branded Content

Childline - Choose Love - Coppafeel - Costa - Green Party - KFC -  Lenovo - Mind - Nicorette - UberEats

Choose Love - "Nothing More Powerful"

Outdoor Campaign in Piccadilly Circus and Fundraising Film voiced by Olivia Coleman. Agency: Don't Panic. Dir/DoP/Editor. 
Picture

Blue Dragon - "Pad Thai Is Within Your Power"

One of three short ads for Blue Dragon, with Studio Yes and Ourselves Agency. Dir.

Unshackled and Blindfold Wines - "Introducing" - Campaign for CBI

Studio shot campaign for US territories with Tastemade. Dir/Creative.

Nicorette - "QuickMist SmartTrack" - TV Commercial for BBDO

This studio and location-shot TV campaign for the UK and Canada, with global online reach was produced by BBDO Flare. Dir.

 Coppafeel - "Breast Cancer Awareness Series" - Charity Campaign for JWT

In this studio shoot for JWT Agency, we made a series of five films for Coppafeel! which introduce the brand ambassadors and tell the story of the charity, as well as a specific appeal video, a partnership video to thank Avon for their support and an explainer showing you how to check your boobs for any signs of cancer. Creative/Dir.

KFC - "Crave" - Tastemade

Bringing some tingly ASMR to Tastemade's 'Food Porn' format, these two films for KFC focus on the moments of anticipation before that first big crunch. Dir/Creative.

UberEats - "Black Owned Restaurant Profiles"

Three short documentaries for UberEats about black-owned businesses for Black History Month. Trailers below. Dir/Prod.

Lenovo x Starlight - "Could Virtual Reality Replace Anaesthetic?" - 3 Monkeys Zeno

​This short documentary was shot on location in Colorado with patients from a children's hospital who have been using VR headsets instead of opioid therapy. Trailer here, full length film on the 'Documentaries' page. Dir.

Costa Coffee - "Perfection Every Time" - Online Series for Analogue Folk

In this series of short online ads, "baristas" juggle and dance their way to the perfect flat white. Dir.

Bear Brooksbank - "She Walks In Beauty" - Campaign for Jewellery Designer 

This mini-doc about the designer is a combination of tracking shots of her at work and of several "stills shoot" scenarios, each tailored to a different collection. Trailer here, full length film on the 'Documentaries' page. Dir/Creative/Prod/Ed.

Emmanuel Katsaros - "Dejected White Dove" - Fashion Film for Paris Fashion Week

We shot this strange little short on location in a Dusseldorf hotel room. Starring designers Emmanuel Katsaros and Miss Molly, roller-skates, lucha mucha masks and puppies model's own. Dir/Creative/Ed.

Build Africa - "Time Machine" - Fundraising Campaign for 3angrymen

Shot on location in Kenya, this high concept film plays history in reverse as a woman reflects on what she would change about her life if she could go back in time. Trailer below. Wri/Creative/Dir/Ed.

NSPCC - "30 Years of Childline" - Anniversary film for 3angrymen 

In this retro-styled film, we tell the story of the charity using a series of objects and screens, with animated graphics picking out key concepts from the voiceover. Wri/Creative/Dir.

Visit Colchester - "If These Walls Could Talk" - TV Commercial for Silverfish

We brought out the beauty of Colchester with drone and steady cam shots in this tourism TV commercial. ​Wri/Creative/Dir/Prod/Ed.

Found East London - "Be Like Me" - Fashion Film

This promo for a vintage fashion label was shot on location in Hackney, East London. Starring Meryl Fernandes. Creative/Dir/DoP/Ed.

 Time To Change - "Who We Are" - Charity Documentary for 3angrymen

Trailer for mini-doc about three young people who have faced mental health problems and now work with the charity to help reduce stigma and educate others. Dir.

Scottish Labour - "Only Labour Can Deliver Real Change" - Party Political Broadcast

Shot on location in Kirkcaldy, Scotland. Dir/Ed.

The Green Party - "What Difference Can a Green MP Make?" Campaign Film

Shot on location in Bristol, Brighton and London, this party political broadcast for the Green Party sets out three candidate's aims. Creative/Dir.
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